Enquiro recently used their eye tracking technology to observe user interactions with the SERP from Google.com, Yahoo.com, and MSN.com. Their results displayed what they call the "Golden Triangle," which is the area which users focus most of their attention. Enquiro drew the conclusion that users look more at what is the perception of relevancy over actual relevance. Although the three major search engines has similar results, there were still distinct differences that may influence your marketing decisions. To gain full access to their report visit EnquiroResearch.com